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The diversification has appeared to work. In 2021, Mattel sold 86 million dolls from the Barbie family, which equates to 164 dolls being bought every minute. In gross revenue, that's $1.679 billion. For comparison, up until 2009, Barbie had made $3 billion off Barbie sales altogether, according to Forbes.


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50 years ago Barbie Millicent Roberts first appeared in the world of toys. Barbie, as everyone called her, has become the most successful toy doll in history. According to Barbie's parents,the Mattel Company, 90% of all American girls between 3 and 10 have at least one Barbie at home. In today's world, however, Barbie is facing an identity crisis.


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The Evolution Of The Barbie Doll From the 1950s To Today TheThings Celebrity 8.55M subscribers Subscribe Subscribed 30K Share 2.1M views 5 years ago How Barbie has changed over time. Subscribe:.


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In 1959, Handler decided to create a three-dimensional, grownup fashion doll for young girls to play with. She named the doll Barbie after her daughter; sales soared, making Barbie (and her vast collection of accessories) the best-selling fashion doll of all time. As the 1960s unfolded, criticism mounted of Barbie's unrealistic body shape.


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The diverse offerings now presented by Mattel are a great step towards inclusive toys.However, Barbie's relationship to race is a complex one. In 1968, Mattel introduced Barbie's friend Christie, a stylish young Black woman with an afro hairstyle.She was joined by her boyfriend Brad, the first Black male doll of the Barbie universe.Dolls of color were, however, relegated to the supporting cast.


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Barbie Turns 50: She's a Doll. by M.G. Lord 3/19/2018. Store buyers in quest of the next big plaything found the haughty and voluptuous doll Mattel unveiled at New York City's Toy Fair in 1959 a bit risqué. And no wonder, considering the doll was modeled on Bild Lilli, a pornographic gag gift in Germany. Undaunted, Mattel cofounder Ruth.


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Heinz History Center curator Emily Ruby discusses the origins of the Barbie doll and its impact over the years in this curator talk video.The Toys of the '50.


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Xandra Harbet - Regal Posted on Jun 30, 2023 11:30:29 AM Get Tickets to Barbie She's pretty, she's plastic, and she's a multi-generation icon. She's Barbie. She may be over 60 years old, but Barbie still has a spring in her plastic stilettos. People often think of Barbie as a superficial and one-dimensional figure catering to the male gaze.


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In 2023, Barbie introduced the Women in Sports doll, featuring a General Manager, Coach, Referee, and Sports Reporter.. Golden Globes Ratings Up 50% With 9.4 Million Viewers on CBS Film


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Margot is reportedly $50 million richer from Barbie, the total sum she earned for starring and producing the family friendly flick. The film premiered on July 21, 2023, raking in an impressive $162 million during its opening weekend. As of August 15, the movie's global earnings have exceeded $1.1 billion.


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